Alarm Industries is one of Brisbane’s largest and best security companies for both residential and commercial customers. They offer a full suite of security services including alarms, CCTV, 24 hour monitoring and protection and much more.
About Alarm Industries
Alarm Industries came on board with Media Heroes with a full digital marketing campaign in February 2012, which included a branding exercise, web design, email marketing, SEO and video production. One of the online branding aims was to give Alarm Industries a balance between professionalism and fun, so they stood out in the market and could become the ‘friendly face of security’. The video production used similar graphics to the website, 2D animation, an uplifting retro soundtrack, and a professional voiceover to get across the key messages. Once the new website and promotional video were launched the average time on site more than doubled and the conversion rate increased by over 4 times.